Advertise With Us
Reach Humboldt County's most engaged readers. California Bud connects you with local decision-makers, professionals, and residents who care deeply about their community.
Please note: We do not accept paid placements or sponsored content. All advertisements will be clearly marked as such and kept separate from our editorial content.
Why California Bud?
Local Focus
We cover Humboldt County and the Emerald Triangle exclusively. When someone reads a story about a Board of Supervisors vote on cannabis licensing or a wildfire threatening the Mattole Valley, they are paying attention. That is when your ad gets noticed.
The Right Readers
People who seek out local news tend to be invested in their community. They own property, run farms, operate dispensaries, hire contractors, and spend money locally. These are the customers you want.
No Junk
We do not run clickbait, outrage content, or anything designed to manipulate readers. Your ad appears next to actual journalism about actual things happening in Humboldt County. That context matters.
Early Opportunity
We launched in April 2026 and we are growing. Advertisers who get in now will have first pick of premium placements and better rates than they will find a year from now.
Advertising Options
Display Advertising
Banner ads in standard sizes (leaderboard, rectangle, skyscraper) placed throughout the site. We offer run-of-site or category-specific targeting if you want to reach readers interested in cannabis industry, environment, business, or other beats.
Newsletter Sponsorship
A dedicated spot in our email newsletter, which goes out to subscribers who opted in because they want Humboldt County news in their inbox. Open rates for local newsletters typically beat industry averages by a wide margin.
Category Sponsorship
Exclusive branding on an entire section of the site. A cannabis company could sponsor our Cannabis Industry section. An outdoor brand could sponsor Environment & Land. A local bank could own Business & Economy. Your logo and messaging appear on every article in that category.
Request Information
Fill out the form below and our advertising team will contact you with rates, availability, and custom packages.
Prefer to reach out directly? ads@californiabud.com